Use Of Colour Signals

Colours send certain signals, which may be used for certain purposes.  Here is a brief survey of basic colour signals and their use to gain desired response.

When you want to attract attention and make your interlocutor more concentrated, use red colour. Red is a very active colour, that's why it can be effectively used for stimulating people, motivating them for actions and achieving results. If you want people to admit your power, use red. It is as good for stimulation and motivation, as for passion and love.

But don't overuse red colour. It can tire and irritate.

Pink may help to create warm, intimate atmosphere. It will emphasize your feminity. Use it for romantic dates. Overusing pink is also dangerous. Pale-pink isn't worth extensive using, unless you are going to seem soft and fragile. It may sound strange, but still researches have proved it.

Orange is used to call attention, to build up creative and original atmosphere. Orange is exotic, and sometimes it can be used to emphasize low price.

One should be very careful with orange, especially with bright hues. It is very sharp, annoying colour as for you as well as for the other people.

If you need to carry, excite, cheer up or surprise your interlocutor, use yellow colour. Yellow helps you attract attention. Use this colour to create warm friendly atmosphere.

You shouldn't use yellow too extensive if you don't want to be the center of attention.

Dark-green helps you to relax. It creates impression of soundness and reliability. This colour suits best of all for rest in the open air.

Add to dark-green a bit of yellow and you'll create th e atmosphere of renovation and vital energy. This hue is surprisingly refreshing. Add more yellow - and you'll prove that you are an extraordinary person and you like it!

But overusing yellow hue in green is also quite dangerous, as this colour produces negative emotions. It's very easy to understand if there is too much yellow in your green. Trust your stomach. If you feel sick of the colour everybody else will fell the same.

Blue will help you to feel relaxed and quiet. You will feel safe with this colour, your look won't annoy anybody. Blue is quite conservative it reminds of eternal values and reliability. If you need to show your loyalty and gain credibility, especially in some business case, you will hardly find better colour.

Add some white to blue and you'll get romantic pale blue. Add red and you'll get delightful, luxurious, elegant hue.

Blue isn't too good for vast space, because it surpasses. Blue food isn't appetizing - maybe some blue berries for decoration. Serve lunch at blue light, as Alfred Hitchcock did once, and your guests will immediately lose appetite.

Violet colour creates atmosphere of greatness, luxury and great money. This hue will emphasize your uniqueness.

But don't overuse this colour, for it (and you - when dressed in violet) looks a bit artificial.

Black emphasizes force and power. It is elegant and shows your delicate taste.

You shouldn't use black to emphasize your radicalism.  The times when black looked extravagant passed.

Gray shows conservatism, orientation on business, and intelligence. Excess of gray may make you look boring and ordinary, so try to supplement it with other accents.

If you want to emphasize simplicity, purity and strength - use white. It amplifies effectiveness.

A plenty of white creates cold atmosphere of artificialness, cheapness and sterility.

Brown is associated with naturalness and materialism. This hue emphasizes strength more then black or red. Beige also produce impression of naturalness and simplicity.

Don't use this colours extensively, they require brighter colours.